GoNGo is one of our packaging design concepts made for a packaging design Contest in İstanbul 8 years ago and recently we have decided to re-touch the concept lightly and refine it further for the value that we believe it carries within worthy of sharing with the community.
We set the key scope of the project to develop an attractive fruit juice packaging design that will create demand from children. One of our key challenges was whether we could apply a sustainable approach to a such daily consumed and disposed product while making it more attractive.

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